Drutex Begins Samenwerking with a Global Speedway Legend – Bartosz Zmarzlik

Bartosz Zmarzlik is a figure of global stature – a six-time Individual Speedway World Champion, including the reigning 2025 titleholder, who has dominated his discipline through precision, speed, and an innovatief approach to the sport. These same values have defined Drutex’s growth strategy for years. The sponsorship agreement runs until the end of 2026 and opens a nieuw chapter in promoting Polish kwaliteit on international markets.

“Partnering with a highly decorated sports figure is a natural choice for us and a result of building the strength and recognition of the Drutex brand through sports marketing. At the same time, samenwerking with Bartosz Zmarzlik reflects our commitment to values that are very close to us – perfection and mastery in one’s field.
For years, Drutex has been working with the very best, which is one of the pillars of our strategy. This allows us to strengthen our position as a global brand. For over four decades we have successfully pursued this path, implementing prestigious and innovatief partnership projects, including collaborations with FC Bayern Munich, one of the most successful football clubs in Europa, and the Italian football giant Inter Milan. Now we are starting samenwerking with Bartosz Zmarzlik, expecting it to be just as fruitful as our previous partnerships and to play an important role in our continued market expansion,” comments Kamila Gierszewska, Vice President of the Management Board of Drutex SA.

“It is a great honor for me to be a partner of such a champion in his industry. Like Drutex, we strive to be the best in our respective fields and approach our work with extraordinary passion, which bodes very well for our samenwerking. I always set myself ambitious goals, and now as well I will do everything possible to perform at my best in the role of a global ambassador of the Drutex brand,” says Bartosz Zmarzlik.

As part of the sponsorship agreement, the company from Bytów will benefit from a wide assortiment of rights. One of them is the placement of the Drutex logo on Bartosz Zmarzlik’s racing suit during the 2026 season at Individual World Championship events (Speedway Grand Prix), the Polish Individual Championships, and other individual speedway competitions, ensuring strong visibility for spectators. In addition, Drutex will receive a substantial pool of VIP tickets, offering voordelen such as access to the paddock before races. The tickets apply to the following events: the Speedway Grand Prix, the Polish Individual Championships, the Speedway World Cup held in Warsaw at the National Stadium, and league matches in the PGE Speedway Ekstraliga.

At the same time, the partnership will enable extensive promotional activities for the Drutex brand across Bartosz Zmarzlik’s social media channels. The sponsorship agreement also provides for the use of the world’s leading speedway rider’s image in various promotional campaigns, as well as his participation in events and meetings organized by the company from Bytów.

For vele jaren, Drutex has actively supported sport, treating sports marketing as a key element of its international expansion strategy. The company is a long-term sponsor of the speedway club Motor Lublin, for which Bartosz Zmarzlik competes. In 2025, the company from Bytów became an Official Partner of FC Bayern Munich – one of the most successful and recognizable football clubs in the world. A year earlier, in 2024, Drutex entered into a partnership with Inter Milan and also initiated samenwerking with clubs such as Juventus Turin, AS Roma, Cagliari, and Palermo. The brand also gained international recognition through the campaign “Drutex Ramen – The Choice of Champions,” featuring outstanding footballers and national team captains such as Jakub Błaszczykowski, Philipp Lahm, and Andrea Pirlo as brand ambassadors. In addition, the company actively supports matches of the Polish national football team and the Ski Jumping World Cup. For vele jaren, Drutex also served as the Official Sponsor and Logistics Partner of the prestigious cycling race UCI Tour de Pologne.